John pemberton, a local pharmacist, had developed a recipe for a sweet syrup that was originally advertised to cure headaches. Coca cola started distributing half a dozen bottles, encouraging people to buy the drink for consumption at home.

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The soft drink was first discovered by dr john pemberton at jacob’s pharmacy in 1986, that year he only had managed to sell 9 drinks in total.

When coca cola started. Since then, the company now sells more than 1.9 billion beverages in. When we got older, mom liked to pick up a case of shasta. When beverages weren’t afraid to march to the beat of their own drum, make up strange names, design crazy labels and claim the soda tasted like outer space.

It was created and founded by dr. John stith pemberton who was a pharmacist and a chemist. John s pemberton has just perfected coca cola’s formula and had teamed up with his bookkeeper, frank m robinson.

Early advertising campaigns like “demand the genuine” and “accept no substitutes” helped the brand somewhat but there was a dire need to differentiate. The beginning of coke it all started in 1886, back then dr. In 1928, coke was one of the sponsors of the olympics, giving the firm even more worldwide exposure and launching a tradition that still exists today.

After unsuccessful trials of introducing new medicines to the market, he decided to move into the beverage industry. The company also produces and sells other beverages.